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What the Biz?!
Brigitte Vegter, Daniel Proczko, and Richard Piet are 3 entrepreneurs sharing their journey to build their businesses beyond 6 figures. Each WhatTheBIz?! episode features a discussion surrounding a business building topic, recent events from the trenches of running a business, balancing life, and all the WTB in between. Enjoy entertaining banter, highly valuable resources and tools, and in less than 60min.
Episodes
83 episodes
Think like an owner
Ready to shed the burden of "doing everything" and step into your powerful role as the true architect of your business? Episode 83 of "What the Biz?!" unlocks the transformative mindset shift from overworked doer to strategic owner. Brigitte Ve...
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Episode 83
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35:00

Stop the Leaks: How to Find Your Missing Business Profit
You're making sales, the revenue's coming in... but when you check your bank account, you're left asking: "Where the heck's all my money going?!" In this candid episode of "What the Biz?!", Brigitte Vegter and Daniel Proczko expose the infuriat...
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Episode 82
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29:46

The Busy Trap: Why Your Hard Work Isn't Turning Into Real Growth.
Stop banging your head against the wall trying to grow! Episode 81 of "What the Biz?!" delivers the strategic clarity every busy business owner needs. Brigitte Vegter and Daniel Proczko reveal the profound truth that busyness does not e...
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Episode 81
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30:58

Conquer Money Fear & Unlock Confident Growth with a Money System
Want to grow your business, launch that new offer, or finally hire a team member, but a creeping fear holds you back? On this episode of "What the Biz?!", Brigitte Vegter and Daniel Proczko pull back the curtain on that paralyzing uncertainty. ...
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Episode 80
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36:23

Beyond Busy: Why I Don't Feel I Can Grow My Business
Are you working harder than ever but seeing less growth than you deserve? Episode 79 of "What the Biz?!" delivers game-changing insights as Brigitte Vegter and Daniel Proczko expose the three insidious growth traps that keep ambitious ow...
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Episode 79
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40:32

Take back control of your time with these must have small business automations
Are you still doing everything manually in your business? Stop! In this power-packed episode of "What the Biz?!", Brigitte Vegter and Daniel Proczko share their absolute must-have email automations that every small business owner shoul...
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Episode 78
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34:41

Unlock Your Marketing Power: Who ARE You Really Talking To?
Ready to stop shouting into the void and start talking directly to the customers who love what you do? In this episode of "What the Biz?!", Brigitte and Dan get real about the absolute necessity of building your customer avatar! They s...
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Episode 77
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31:19

Discounts: Are They Helping or Hurting Your Business?
Discounts: Friend or Foe for your small business? On this spicy episode of "What the Biz?!", your hosts Brigitte and Dan dive headfirst into the controversial world of discounting. They share their strong opinions on why slapping a discount on ...
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Episode 76
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31:03

Stop Chasing Revenue: The Shocking Truth About Profit Margins
In this episode of What The Biz?!, Brigitte and Dan reveal the three key levers that business owners can pull to increase their profits. They discuss the impact of each lever and which one should be the primary focus for sustainable growth....
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Episode 75
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29:02

The Emotional Sell: How to Hack Your Customer's Brain and Sell More
Tired of feeling like your business is just another commodity? In this episode of What The Biz?!, Brigitte and Dan explore how to break free from transactional sales and create a unique customer experience.Tune in and explore:
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Episode 74
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28:36

The Employee Payday: Raises, Bonuses, and the One Thing You're Doing Wrong
How do you decide when to give a raise and when to offer a bonus? This episode of What The Biz?! dives into the strategies and best practices for rewarding your team effectively. Brigitte and Dan share their expertise on creating fair and motiv...
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Episode 73
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23:28

Set Up for Success: Profit First from Day One
In this episode of What The Biz?!, Brigitte and Dan discuss how the Profit First model can be applied to startup businesses. They explore the challenges and strategies of prioritizing profit from the beginning, even with limited revenue....
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Episode 72
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22:53

Not So Little Red Flags: Protecting Your Business from Audits
In this episode of What The Biz?!, Brigitte and Dan discuss the dreaded IRS audit. They break down common misconceptions, explain what triggers audits, and provide actionable advice to help business owners maintain accurate records and minimize...
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Episode 71
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25:56

Software Costs: When Prices Go Up (and What to Do About It)
Software is essential for most businesses, but price increases can strain your budget. In this episode of What The Biz?!, Bridget and Dan share practical advice on how to navigate these cost increases and make informed decisions about your soft...
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Episode 70
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22:05

Phone Call Headaches: Dealing with Difficult Client Interactions
Dealing with difficult clients on the phone can be stressful and time-consuming. In this episode of What The Biz?!, Brigitte and Dan provide actionable advice for navigating these situations with greater confidence and ease.Listeners wil...
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Episode 69
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24:25

Paid in Full: Boundaries, Systems, and Success
In this episode of What The Biz, Bridget and Dan dive into a common challenge for business owners: getting paid! Drawing from real-world scenarios and listener questions, they discuss the importance of setting clear boundaries, establishing eff...
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Episode 68
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21:04

Partner Power: Building Strong and Productive Business Relationships
Partnerships can be a powerful driver of business growth, but they require careful cultivation. In this episode of What The Biz, Bridget and Dan share a story that highlights the importance of proactive communication, clear expectations, ...
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Episode 67
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30:57

Automate Your Biz: Time-Saving Tips and Tools
Looking to optimize your business processes? In this episode of What The Biz, Bridget and Dan share their insights on business automation. They provide actionable advice on how to identify opportunities for automation, implement eff...
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Episode 66
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36:05

Listener Question: How to Launch Your Business?
Starting a new business can be an exciting but daunting task. In this episode of What The Biz, Bridget and Dan answer a question from a new business owner who is struggling to attract customers. They offer practical advice and encouragem...
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Episode 65
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28:55

Don't Get Scammed! Tax Season Survival Guide
Tax season can be stressful for business owners, but it's important to be aware of potential scams that can arise during this time. In this episode of What The Biz?!, Brigette and Dan discuss common tax scams and share practical tips on how to ...
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Episode 64
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25:21

Caught in the trap of quantity or quality
Are you caught in the trap of chasing quantity over quality? In this episode of What The Biz?!, Brigette and Dan discuss the pitfalls of prioritizing quantity and how it can lead to burnout, decreased profits, and a decline i...
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Episode 63
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27:12

Is Organic or Paid Marketing Better?
Confused about the difference between organic and paid marketing? You're not alone! In this episode of What The Biz, Brigitte and Dan demystify these two essential channels and explain how small businesses can use them effect...
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Episode 62
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23:38

The Profit Puzzle: Are You Missing THIS Key Piece? 🧩
What does it really mean to have a profitable business? 🤔 Join Dan and Brigitte on What the Biz as they break down profit margins, discuss how to calculate YOUR target, and share the strategies they use to track their own profitability...
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Episode 61
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22:58

Unlocking Owner Payday
Ever wonder how business owners actually pay themselves? 🤔 Join Dan and Brigitte on What the Biz as they demystify owner compensation! They'll explore the common methods (salary vs. owner draw), the psychology behind paying yourself wh...
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Episode 60
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28:22

Michigan News Bonanza: Tipping, Sick Leave, Tik Tok
In this episode, we discuss the recent changes and challenges in the restaurant industry, including the ongoing debate on tipping and minimum wage, the impact of paid sick leave policies, and the recent closures in Kalamazoo. We also explore th...
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Episode 59
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44:42
